Parity Impact Report 2020 - 2022
We've partnered with dynamic brands on impactful marketing campaigns and put over $2 million dollars in the pockets of women athletes since our inception.
Parity Appoints Leela Srinivasan as CEO
Seasoned executive and three-time CMO of high-growth companies joins to lead Parity through its next phase.
Hockey icon Jayna Hefford drops first NFT with Parity Legends Collection
Titled “Fire Within,” Jayna's NFT unlocks limited-edition items including autographed merchandise, a social video message, and more. Award-winning artist Borbay...
Olympic champion swimmer and business exec BJ Miller joins Parity as vice president of sales
Miller’s hire signals continued growth and new opportunities for the company working to generate billions in revenue for elite women athletes...
Parity and HEARTLENT Group team up for NFT collection benefiting the WNBPA and Rock The Vote
More than 40 pieces of original artwork featuring athletes in the 2022 WNBA Commissioner’s Cup Championship Game players will be available...
Parity announces first Athlete Ambassador Program participants
Say hello to our newest Parity team members! It’s no secret that our mission is to get elite women athletes paid what they deserve...
Parity welcomes Group 1001 as majority stakeholder, partner in promoting elite women athletes
In a bold step to create lasting and meaningful change in women’s sports, Group 1001 will become a majority stakeholder in Parity...
Parity athletes bring home 26 medals from 2022 Beijing Winter Olympic Games
More than 50 Parity athletes representing six countries competed at the 2022 Beijing Winter Olympic Games, February 4-27, 2022.
To whom it may concern... Stop belittling women's sports
It's an uphill battle for women athletes to get the airtime they deserve, and nonsense like this just makes it even harder...
Legends Jackie Joyner-Kersee, Cynthia Cooper-Dyke, and Jayna Hefford join forces with Parity and Aventus to headline the first NFT marketplace dedicated to women athletes
Three legends of women’s sport headline the launch of Parity NFT Marketplace powered by Aventus Network, the first to exclusively benefit women athletes.
Parity and Morgan Stanley Global Sports & Entertainment launch financial education-focused campaign, “Practice Makes Perfect”
Parity announced today it has teamed up with Morgan Stanley to collaborate on a joint mission to empower women athletes through financial education.
WNBPA, Parity join forces to create marketing opportunities and drive revenue to WNBA players
OneTeam Partners is proud to announce a multi-year partnership between the Women's National Basketball Players Association (WNBPA) and Parity, an online sponsorship platform for women athletes that aims to create strategic marketing opportunities and drive revenue for players in the WNBA.