Boatsetter Exclusively Hosted Celebration for Paralympic Athlete’s Two Paris Silver Medals This Weekend in West Palm Beach, FL
Source: Brittni Mason
New York, NY, September 17, 2024 — Parity, the premier platform for professional women athlete partnerships, and Boatsetter, the leading mobile app for boat rentals, charters, and on-water experiences, partnered for a one-day-only experience celebrating the accomplishments of 5x Paralympic medalist Brittni Mason at the Paralympic Games Paris 2024.
This weekend, Boatsetter hosted Mason (track & field) on an exclusively chartered 64’ Boatsetter yacht in West Palm Beach, Florida alongside three other notable Parity athletes. The day-long charter event saw Mason joined by fellow athletes and friends Sachia Vickey (tennis), Shelby Rogers (tennis), and Simone Charley (soccer) for an unforgettable day filled with lots of laughs and lasting memories. As part of the partnership, Mason and each athlete created social content recapping their time on the luxurious Boatsetter yacht for their followers.
“We are delighted to kick off our new partnership with Boatsetter by recognizing Brittni’s performance in Paris with a highly memorable, one-of-a-kind experience,” says Parity CEO Leela Srinivasan. “Parity exists to support athletes like Brittni, Sachia, Shelby and Simone and they are a living testament to resilience and determination. On and off the track, court and field, they are an inspiration to the next generation of athletes pursuing their dreams.
“At Boatsetter, we believe that shared experiences bring people together in meaningful ways, and our partnership with Parity is a perfect example of that," said Boatsetter CEO Michael Farb. “By celebrating Brittni Mason and her fellow athletes' incredible accomplishments, we’re honoring the dedication and passion that unite them both on and off the field. We’re proud to support these trailblazers with a one-of-a-kind day on the water, creating moments that reflect the same drive and passion they demonstrate in their sports.”
Mason successfully competed in her second consecutive Paralympics this month and adding to her gold and two bronze medals from the Tokyo Olympics, she won two silver medals in the Women’s 100m and 200m events in Paris. Since its inception, Parity’s community of 1,000+ professional women athletes, as exemplified by Mason, Vickey, Rogers, and Charley, has partnered with dozens of brands like Boatsetter that realize the benefits of tapping into the power, popularity, and potential of professional women athletes while doing their part to close the gender income and opportunity gap in professional sports.
About Parity
Minority-founded in 2020, Parity is a sports marketing and sponsorship platform dedicated to closing the gender income and opportunity gap in professional sports. By developing high-impact collaborations between brands, professional women athletes, and their fans, Parity has proudly put millions of dollars in the pockets of women athletes, attracting dozens of brands to the movement in the process. The platform connects brands like Microsoft, Morgan Stanley, AdventHealth, and Superfeet to over 1000 women athletes from 75+ sports, including well over 250 Olympians and Paralympians. For more information on how to tap into the rapidly rising influence and popularity of women athletes, visit https://paritynow.co or follow us on Instagram, LinkedIn, and Facebook.
About Boatsetter
With thousands of vetted boat listings worldwide, Boatsetter is the leading marketplace for boat rentals and on-the-water experiences. From pontoons to yachts, for lake days or weekend getaways, guests can find a boat for any occasion. Many guests book a boat with a USCG-certified captain or an expert guide, to explore the waterways with ease. Credited with pioneering the first-ever peer-to-peer boat rental insurance policy, Boatsetter has empowered boat owners with the tools and support to become entrepreneurs on the water. Launched commercially in 2014, over one million boaters and boat owners alike have turned to Boatsetter to discover the endless possibilities the water provides.