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LinkedIn - 1000 Athletes
Alana CasnerFebruary 13, 2024 at 10:15 AM1 min read

Meet the 1,000 Women Athletes Working with Parity

LinkedIn - 1000 Athletes

 

Parity has reached a monumental milestone by welcoming our 1000th woman athlete to our roster, cementing a diverse and talented community of professional women in sports. This achievement underscores Parity's commitment to elevating all women athletes, shown in our wide array of sports, skills, and accomplishments. 

When we started Parity, our dream was to create a platform that not only recognizes but also amplifies the accomplishments of professional women athletes and highlights the engaged and highly active women’s sports fans. We envisioned a space where talent meets opportunity, where the hard work of women athletes is celebrated, and where partnerships intersect with innovative marketing strategies.

Whether it's leveraging their reach for social media campaigns, engaging them as brand ambassadors, tapping them as inspiring keynote speakers, or collaborating on products, partnering with Parity's athletes offers brands a unique opportunity to be part of a larger narrative — because no one works harder than women in sports. This makes our roster the go-to for brands looking to connect with diverse, powerful, and influential women. 

Reaching 1000 athletes on our roster is a major milestone, but more importantly, it's a tangible example of how many women in sports are deserving of support and investment. It's 2024, and the conversation around equal pay and support in sports has never been louder. Parity continues to stand at the forefront of this movement, walking-the-talk and creating opportunities for brands, our athletes and their fans to all win. 

Without further ado, meet the unique and wildly accomplished 1000 professional women athletes here at Parity:

 

Parity 1000 Athletes Infographic

 

 


About Parity

Minority-founded in 2020, Parity's mission is to close the gender income and opportunity gap in professional sports. By developing high-impact collaborations between brands, professional women athletes and their fans, Parity has proudly put more than $3.5 million in the pockets of women athletes, attracting dozens of brands to the movement in the process. The platform offers connections to more than 1000 women athletes from 80+ sports, including well over 200 Olympians and Paralympians. For more information on how to tap into the rapidly rising influence and popularity of women athletes, visit https://paritynow.co or follow us on InstagramLinkedInFacebookX (formerly Twitter) and Threads

 


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Alana Casner

Alana Casner works at Parity as Vice President of Content & Strategy. Her background includes 15 years of content creation and digital partnership experience. Prior to joining Parity in 2021, she served as Director of Creative Strategy at The Players' Tribune, a role in which she focused on cornerstone activism initiatives like women in sport, LGBTQIA+, mental health and more. As a multi-sport collegiate athlete while at Pomona College, she competed as starting point guard and also in Track and Field.